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Marketing Manager (Brand, Growth & Industry Presence)

We are seeking an experienced Marketing Manager who understands premium work and knows how to grow a brand authentically, strategically, and with long-term vision. This role is for someone who can think creatively, move confidently within the industry, and translate brand quality into visibility, influence, and measurable growth.


Creative work on the stand by Amy Mair Couture
Creative work on the stand.

Key Responsibilities


Brand & Content

  • Develop and execute a brand-aligned marketing strategy that reflects the level and quality of our work

  • Create and oversee high-quality content across digital platforms (editorial, social, campaigns, launches)

  • Maintain a consistent, elevated brand voice and visual presence


Industry Presence & Relationships

  • Build and maintain relationships with press, editors, influencers, celebrities, stylists, and industry tastemakers

  • Secure press coverage, features, and collaborations aligned with the brand

  • Position the brand as a respected voice within the industry, not just a participant


Growth & Market Insight

  • Analyze market trends, competitors, and audience behavior to identify growth opportunities

  • Provide strategic insight and ideas for expansion, partnerships, and positioning

  • Track performance and adapt strategies based on data and results


SEO & Digital Visibility

  • Strong understanding of SEO strategy and implementation

  • Optimize website content and digital assets to improve Google rankings and organic traffic

  • Work closely with web and content teams to ensure best SEO practices are consistently applied

  • Manage the back of the website to enhance visibility


Ideal Candidate for the Marketing Manager Role

  • Proven experience in brand-driven marketing (fashion, luxury, creative, or high-end services preferred)

  • Strong creative eye and strategic mindset

  • Existing or demonstrated ability to build relationships with press, influencers, and industry figures

  • Excellent understanding of SEO, content strategy, and digital growth

  • Confident communicator with the ability to represent the brand externally

  • Values authenticity, quality, and long-term brand equity over quick wins


If you are interessted in applying could you please provide a detailed proposal to amy@amymaircouture.co.uk


Thank You


Amy & Team

 
 
 

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